Earlier this month, Kirk V., Manager, Digital Analytics, was among the top brass who presented at CX 2020, the single largest customer experience (CX) virtual event in North America.
Being asked to present at CX 2020 is testimony to our progress and commitment to meeting our customers where they are and ensuring we are delivering the best possible customer experience. “We’re continuously assessing and improving the website experience as it is tightly connected to customer metrics and engagement,” said Shalini D., Director, Marketing.
Kirk’s session focused on hidden gems we found in our digital technology tools that enhanced our CX strategy and customer-centric approach by using artificial intelligence to capture customer behaviors and points of struggle.
“We’re lucky to have Kirk on the team. His experience in IT and business consulting adds a great dimension to the skills and knowledge that will continue to deliver value and differentiation,” said Carol L., VP, Customer Engagement. Way to go, Kirk!